dede-the-brand

Dede is a Nigerian fashion brand that relays the story of creativity and loca... Read more

Dede is a Nigerian fashion brand that relays the story of creativity and locally trained craftsmanship with a focus on solving the issue of unethical work environment practices in the fashion industry. We celebrate the prowess of Nigerian artisans by ensuring they are properly compensated for their work and we also use fashion as a tool to alleviate poverty by training and financially supporting less privileged groups to create income through respectable means. Our clothes are made by demand to avoid overproduction and reduce waste. All excess fabrics are then repurposed for use in the future.

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